Website Audio Resources

Bringing the power of sound to your site

Some retain information through visual media, while others do better with audible input. Why risk alienating 50% of your website traffic by choosing either site or sound exclusively? SMR delivers the smart solution with Web Audio, adding the power of sound to your website.

DOUBLE the impact

Web audio adds another dimension to your website. While providing an audible marketing tool, web audio also reinforces your website copy by highlighting key hot topics, directing site visitors to specific pages and adding an audible ambiance that supports and sustains your marketing strategy. There’s no denying the power of sound to create a mood. Incorporating audio into your existing website is the perfect way to welcome, guide and inform website visitors by catering to their sense of sound.

• Welcome visitors to your site

• ‘Point’ visitors in a particular direction

• Add a musical backdrop

• Enhance your graphic presentation.

• Provide the synergy of sight and sound

The Art of Subliminal Persuasion

For most consumers, trying to filter through the constant stream of stimuli is like trying to sip from a fire hydrant. Major advertisers have found that audio brings a personality to your message that attracts attention and imbeds your brand in a way no other media can. If you’re old enough to remember the days of radio dramas like ‘The Shadow’ or the ‘Inner Sanctum’, you already understand the imagery sound creates in the minds of those who hear it.

How can something so simple demand so much of our attention? Simple. Sound is heard whether or not our attention is focused on the source. You’re only reading website copy if you’re looking at the monitor. Turn your head while listening to Web Audio and you still receive the message. It compels you to pay attention. You can close your eyes, but you can’t close your ears.

It’s time to say what you have to say… out loud. Contact Sound Marketing Resources today at: 610.404.4644

All information herein is the property of David Green & Associates, LLC dba- Sound Marketing Resources/ Hold Time Advantage All rights reserved.

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